Founded in 2001, Yamamay has established itself among Italy’s leading lingerie and beachwear brands, selling its products in almost 700 stores across the world. Yamamay offers a selection of lingerie, corsets, swimwear, sleepwear and various other clothes and accessories. Yamamay aims to provide an emotional, creative and engaging store environment where customers can discover our great value. Yamamay products are glamorous, sensual, colourful and elegant. A perfect embodiment of top Italian quality and style, the products are designed for the fashion conscious customer.